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Notes:
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PPC Specialist
Job Summary
Advertiser
Salary / Rate
Posted
Iconic Resourcing
Neg
10th February 2026
Location
Start Date
Old Town
Type
Job Sector
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Marketing & PR
PPC Specialist Edinburgh (hybrid) £25,000 - £30,000 My client are an independent UK media agency at the forefront of strategic communications and digital campaigns. The PPC Specialist will plan, execute and optimise paid search campaigns across Google Ads and Microsoft Ads, using data-driven insights and best practices to drive results, identify growth opportunities and maintain account performance, while supporting learning, experimentation and continuous improvement across diverse client accounts. Responsibilities Plan and manage day-to-day paid search campaigns across Google Ads, Microsoft Ads, and other platforms, including keyword research, ad copy, bidding, and product feed optimisation. Analyse campaign, website, and CRM data to generate insights and recommendations that drive performance. Build and maintain strong relationships with clients, media owners, and internal teams, presenting strategies and reporting in client-facing meetings. Ensure accuracy in campaign setup,…